Work Examples

Below, you'll find just a few examples of my work. I have over nine years of experience in marketing, primarily in the real estate and technology industries. I've been lucky enough to get to do a little bit of everything when it comes to digital marketing. My strongest skills are writing, content creation, lead generation, inbound marketing, and marketing automation. I also have experience managing people as well as products. My goal is to create comprehensive marketing campaigns that engage potential customers, generate leads, drive new sales/user growth, and increase customer retention. I have completed my Inbound Marketing Certification as well as Google AdWords Certification. I work regularly in Adobe Creative Suite, Microsoft Office products, Marketo, Canva, Wordpress, Google Analytics, Google AdWords, and many more marketing software solutions.

2017 Real estate marketing kit content offer

I put together a collection of helpful marketing material as a free download for real estate agents. This was our largest campaign of the year, and biggest lead generator. It included content creation, social media advertising, e-mail promotion, and much more. It generated a total of 2,348 leads.

Blog post - Real estate SEO: Four proven tactics anyone can use right now

This blog post was written to help real estate professionals improve their search engine optimization. The goal was to write it in such a way that it's easily understood and implemented without technical SEO knowledge, while still providing value. 

I created this campaign to generate leads for our sales team. The eBook focused on helping real estate agents capitalize on the "slow season" to improve their marketing. Once the leads were captured, they received follow-up e-mail nurturing, sales calls, and additional content offers. The campaign generated 492 leads.

I created a short video series called the "Real estate marketing minute" to give agents marketing ideas and inspiration.

Short product explainer video.

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